GeneralJuly 24, 2026

The sync licensing playbook: Mastering the art of pitching to music supervisors in 2024

Securing a placement in a Netflix show or a commercial is the holy grail for independent cash flow. This guide will outline exactly how to prepare metadata, instrumental stems, and craft the perfect cold email to music supervisors and sync agents.

Gavin Alexander
Gavin AlexanderSenior Marketeer

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Written By

Gavin Alexander

Gavin Alexander

Senior Marketeer

As the founder of Music Artist Manager, Gavin has spent years at the intersection of music and technology. Seeing firsthand how chaotic release rollouts and split sheets can be, he designed a platform that brings major-label infrastructure to independent artists and their teams. He writes extensively about industry trends, artist leverage, and workflow optimisation.

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